Microsoft’s business spans across several different industries. From innovative PC hardware to their venerable productivity software and beyond, few companies have greater global reach or impact on how the world uses computers. Microsoft's Story Labs blog covers all kinds of stories around their products.
What’s Great About This Blog?
Both the company and its consumers produce incredible stories every day. Some of the most interesting are captured on the Microsoft Story Labs blog, which shares interesting pieces on their products and the people who use them.
Whether that means the United Nations partnering with students to build better public spaces using Minecraft, or a wallpaper company revolutionizing a “boring” product, it excels at publishing compelling content like what you’d find on a leading non-branded blog.
How to Emulate Microsoft Story Labs
This blog excels at exceptional storytelling; the kind that requires rolling up your sleeves, doing some research, and really getting to know your interview subjects.
- Hone your inner journalist.
- Ask your sales team for ideas on interesting customers.
- Share those stories on your blog.
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